5 proven ways to make your Google rankings soar

5 proven ways to make your Google rankings soarSearch Engine Optimisation – three words that are enough to strike fear into the heart of any marketer or business owner.

One of the biggest misconceptions about SEO is that it is some kind of ‘mystery’ – that there are secret algorithms designed to trick you. And that the moment you get the hang of it, everything changes just to confuse you.  

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Is it time to break down the marketing technology silos?

How many sales and marketing platforms do you have? Think about it for a minute. You probably have one to manage your email campaigns. Another for your content management system. A few more for your social media management, search engine marketing and customer relationship management. Not forgetting a program to manage data synchronisation across all these applications.

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